Switching costs – how easy or difficult will it be for your customers to “switch to or from” your business?

Recurring revenues – how much recurring revenue does the business model bring in?

Earn before spend – does the business model allow for the organisation to earn money before it is spent?

Game changing cost structures – are there cost structures in place that create a new market?

Shifting the burden – does the business model get others to do the work for you, or pay your bills for you?

Scalability – can the business scale to include massive volumes as well as support different markets ?

Competition – how well does the business model protect the organisation from competition?